“In the first edition of “Wealth of Nations” in 1776, Adam Smith depicts the advantages of division of labour and specialisation. They deliver great economic growth but at the same time also lead to fragmentation, causing society to disintegrate into endless links and nodes that do not communicate with each other. This undermines the importance and the role of people at work. ICTs and particularly the Internet have the power to either strengthen or break this fragmentation and loss of human essence. We must therefore ensure that we anchor the digital revolution in European values of freedom, openness and solidarity so that the use of technology benefits our society.”
A very challenging thought, not only because she refers to an eleborate intellectual discourse on the matter, Kroes often uses her speeches to reflect and question institutional matters.
What happens in Europe is not obvious and needs your input.
In other words, she opens a free space and ends her speech in wishful optimism:
In other words: you are Europe and Europe is you.